OpenAI, Google may soon start paying Reddit; here’s why

First, Reddit will begin charging third parties for access to its application programming interface, or API data. Reportedly, API data from Reddit has been used to train some of the most popular chatbots on the market, including Google’s Bard, OpenAI’s ChatGPT, and Microsoft’s Bing Chat.

While it is widely known that new chatbots based on large language models have been trained using data from social media sites, Reddit has become the first social media platform to charge these companies for their data.

In an interview with The New York Times, Reddit co-founder and CEO Steve Huffman explained the importance of data on the social media site, saying, “More than any other place on the Internet, Reddit is a home for authentic conversation.. . There are a lot of things on the site that you would never say to therapy, or AA, or anything.”

According to Huffman, the key for large language models to produce the best results is using new and relevant data. As of 2019, Reddit had over 430 million monthly active users who were active participants in over 1.2 million special interest communities.

The New York Times reported that both chatgpt And forage Trained using Reddit data in one form or another. Reportedly, the large language model is trained by downloading and processing user data from Reddit through its API. The API allows developers to access Reddit data in a structured and organized manner.

So far, Reddit has had a mutually beneficial relationship with Microsoft and Google, which scrape Reddit’s data to provide accurate search results. In turn, Reddit benefits by appearing higher in search rankings and attracting more visitors to its platform.

With the introduction of large language model-based chatbots, Reddit has little to gain from letting these companies use its data. “The Reddit corpus of data is really valuable. But we don’t need to give all that value away for free to some of the biggest companies in the world,” Huffman explains.

Huffman says Reddit’s API data will be available for free to developers who create applications that enhance the user experience, though the platform hasn’t yet disclosed pricing for other third-party access.

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