Flipkart joins UPI race, 2nd Walmart co – Times of India

MUMBAI: Walmart-owned Flipkart on Sunday launched its UPI handle in partnership with Axis Bank. The UPI offering will initially be available for Android users. Flipkart is taking competition to the doors of its rival Amazon which runs its payment vertical Amazon Pay besides other payment firms like Paytm, PhonePe and Google Pay.
Flipkart, which had acquired PhonePe in 2016, demerged with the payments firm in late 2022. Walmart is the largest shareholder in both the entities. PhonePe has the largest share in UPI payments with close to 50% market share.