In Mumbai, the Apple sessions were packed today as artists and experts were busy letting people get creative with their Apple devices.
Take the example of Thukral and Tagra, who generate a unique poetic story for users with the help of an iPad and the power of AI. Or Aarti Kadav, who uses an iPad to teach users filmmaking tips and tricks and hands-on developing storyboards for their own science-fiction short. Kadav shares how she brings her narratives to life – from story boarding to filming.
Thukral and Tagra say they find the TODAY at Apple session rewarding because it gives them an opportunity to share their creativity and build an audience in the process. Creating an engaging learning environment for attendees is not easy. Thukral and Tagra say that caring is the key to audience building and engagement. “Providing a safe space to learn from, and unwind with, an audience that is together one at a time,” say the creator duo.
Kadav says the best thing about leading “Today at Apple” for him was being able to give something important back to the artist and filmmaking community.
Sanaya Ardeshir is an artist and producer from Mumbai. It goes hand in hand with the iPad and helps users create their own meditative city soundscapes. Better known as Sandunes, she is a Mumbai-based composer and pianist. “It can be very rewarding when there is full support and attention to detail in hosting or developing a session to have a lasting impact,” she says of hosting one of Apple’s first sessions in the country .
What was notable about the sessions leading up to Apple BKC
For Ardeshir, it was a shared feeling of learning and creating together. “The participants in the sessions seemed to be very open-minded, and this was despite the fact that we had different knowledge or sound experiences,” she says. For Thukral and Tagra, it was a feeling of gratitude and a one-of-its-kind experience.
Kadav is passionate about the sci-fi genre and found that the artists were talking about fantasy and sci-fi with great joy and confidence. “I found it a very memorable moment to know that new age filmmakers are keen to create innovative fantasy stories. And they were looking for tools to translate their abstract sci-fi ideas into a visual flow they could go and shoot at anytime,” she says. When she went back home after the session, she received some social media messages where participants were still solving the sci-fi story and giving her alternate storyboards. “I found that really surprising,” she shares.
Ardeshir says that one of the things that stood out was that the sessions gave participants the opportunity to unlock new ways of understanding a set of tools that may have already been available to them. “It has the potential to plant seeds that can really turn into works of progress—which can be very powerful,” she adds.