Vicky Kaushal And Sara Ali Khan Starr’Zara Hats Zara Kids‘ Released today. The film had a ‘Buy 1 get 1’ offer at most places, which helped promote it and take a healthy opening on the first day.
However, the industry and trade would have been happier if the film had opened organically without any prologue. Nevertheless, the music of the film fared well and it helped in getting good buzz for it. According to boxofficeindia.com, ‘Zara Hatke Zara Bachke’ can be expected to earn around Rs 5 crore on the first day. The ‘Buy 1 get 1’ offer will run till Sunday and hence the weekend collection of the film is expected to be good as well. But the trade guesses that the real test of the film will happen after the offers are over.
Such incentives are used by the industry at the moment to give a good opening to the film, but ultimately, it is the good content that will bring the audience to the theatres. If the audience likes it, then the film can move ahead through positive word of mouth.
Currently, ‘Zara Hatke…’ is competing with ‘Se’.story of kerala’ which is still running in theaters and doing well. ‘Spider-Man: Across the Spider-Verse’ is also currently running in theaters and that too is giving some competition to other films.
Zara Hatka Zara Bachke is directed by Laxman Utekar and produced by Dinesh Vijan.
However, the industry and trade would have been happier if the film had opened organically without any prologue. Nevertheless, the music of the film fared well and it helped in getting good buzz for it. According to boxofficeindia.com, ‘Zara Hatke Zara Bachke’ can be expected to earn around Rs 5 crore on the first day. The ‘Buy 1 get 1’ offer will run till Sunday and hence the weekend collection of the film is expected to be good as well. But the trade guesses that the real test of the film will happen after the offers are over.
Such incentives are used by the industry at the moment to give a good opening to the film, but ultimately, it is the good content that will bring the audience to the theatres. If the audience likes it, then the film can move ahead through positive word of mouth.
Currently, ‘Zara Hatke…’ is competing with ‘Se’.story of kerala’ which is still running in theaters and doing well. ‘Spider-Man: Across the Spider-Verse’ is also currently running in theaters and that too is giving some competition to other films.
Zara Hatka Zara Bachke is directed by Laxman Utekar and produced by Dinesh Vijan.