Twitter’s AJ Brown, head of brand safety and ad quality, has decided to leave the company, according to a source familiar with the matter on Friday, with other safety leaders leaving within days.
The latest departures add to a growing challenge for Twitter’s new CEO, Linda Yacarino, even before she steps into the role.
On Thursday, Ella Irwin told Reuters she resigned from her role as vice president of product for trust and safety at the social media company, where she oversaw content moderation efforts and frequently informed users about suspended accounts. Answered the questions.
Brown works on efforts to prevent ads from appearing next to inappropriate content.
Platformer and The Wall Street Journal previously reported on Brown’s departure.
Since CEO of Tesla Elon Musk Acquired by Twitter in October, the platform has struggled to retain advertisers, who were wary about the placement of their ads after the company laid off thousands of employees.
Musk’s hiring of Yacarino, the former advertising head of Comcast’s NBCUniversal, indicated that ad sales remain a priority for Twitter, even as it works to increase subscription revenue.
Twitter and Brown did not immediately respond to Reuters requests for comment.
© Thomson Reuters 2023